Retail partners

Put your brand in front of dog parents, without a heavy launch

For shops, nutrition brands, accessories and online stores. Start with one clean profile, one member perk and the essentials we need to review your brand.

Pet shops and boutiques
Nutrition, treats and supplements
Accessories, apparel and travel gear
Online brands with a dog-parent perk
A dog inside a boutique pet shop

Simple first version

Profile first. Products and perks next.

We do not need a full catalog to start. Apply with the essentials, then add products, member perks and content once approved.

Apply once

One form captures the first review details: brand, website, city, category and a short note about the fit.

Build the profile

After approval, your team can add the brand story, images, products, shipping details and the member perk.

Go live cleanly

HeyLola reviews the profile before it appears in the member experience, so everything stays curated.

What to prepare

Keep onboarding light

Retail partners can start with the essentials. The deeper catalog can come after the brand is accepted.

Business name and website

Primary city or online-only note

Best contact for onboarding

The perk you want members to receive

Ready when you are

Start the retail application

Apply as retail